100% of the proceeds from
The Referral Playbook go to the
Alzheimer's Foundation of America.
Watch the video!
Take your networking game to the next level.
Kathy Nelson, CPPC, RScP
Life & Business Coach
On Track Success Coaching
I love that you go into the success mindset and share your formulas for success. A+ on making more deposits before withdrawals. The playbook puts it all together in an easy way to monetize success. There are lots of great coaching ideas to help a business owner or salesperson play the game to win.
Dr. Ivan Misner
Founder and Chief Visionary Officer
BNI-Business Network International
I would recommend the The Referral Playbook to individuals serious
about taking their online and offline networking game to the next
level. Like an all-star coach Rick has designed a game plan to help
you develop and nurture long-term, meaningful relationships that
will lead to more business.
Lindon Crow
Founder and Owner
Productive Learning
Well done You’ve identified an unforgiving gap—the gap between networking activities and actual lead generation. How does one convert these leads to profits? In the playbook you’ve provided a step-by-step process. The bonus is you’ve covered a lot of important information without the book being too long.
Kathy Nelson, CPPC, RScP
Life & Business Coach
On Track Success Coaching
I love that you go into the success mindset and share your formulas for success. A+ on making more deposits before withdrawals. The playbook puts it all together in an easy way to monetize success. There are lots of great coaching ideas to help a business owner or salesperson play the game to win.
Dr. Ivan Misner
Founder and Chief Visionary Officer
BNI-Business Network International
I would recommend the The Referral Playbook to individuals serious
about taking their online and offline networking game to the next
level. Like an all-star coach Rick has designed a game plan to help
you develop and nurture long-term, meaningful relationships that
will lead to more business.
Lindon Crow
Founder and Owner
Productive Learning
Well done You’ve identified an unforgiving gap—the gap between networking activities and actual lead generation. How does one convert these leads to profits? In the playbook you’ve provided a step-by-step process. The bonus is you’ve covered a lot of important information without the book being too long.
Kathy Nelson, CPPC, RScP
Life & Business Coach
On Track Success Coaching
I love that you go into the success mindset and share your formulas for success. A+ on making more deposits before withdrawals. The playbook puts it all together in an easy way to monetize success. There are lots of great coaching ideas to help a business owner or salesperson play the game to win.
Foreword by Dr. Ivan Misner
Founder and Chief Visionary Officer
BNI-Business Network International
I would recommend the The Referral Playbook to individuals serious
about taking their online and offline networking game to the next
level. Like an all-star coach Rick has designed a game plan to help
you develop and nurture long-term, meaningful relationships that
will lead to more business.
Lindon Crow
Founder and Owner
Productive Learning
Well done You’ve identified an unforgiving gap—the gap between networking activities and actual lead generation. How does one convert these leads to profits? In the playbook you’ve provided a step-by-step process. The bonus is you’ve covered a lot of important information without the book being too long.
Susan Goodsell
Executive Director
BNI Riverside & San Bernardino Cos. CA
I love this book — well done! If one is interested in converting their lead generation and referrals into money in the bank, This short read is the way to do it. It truly is a playbook — concise, practical, and step-by-step.
Tom Gay
Founder and CEO
Refer.com
Most people know the “holy grail” of sales leads are referrals. They fully understand a well thought through referral generating strategy and plan is the best way to get more. You’re on the right pathway here by investing in The Referral Playbook. Its filled with gold.
Jeanne Mann, CPA
Founder and Owner
Mann & Associates A P.C.
In the playbook, Rick provides an insider-secret formula I use to add people I meet to my database. With their permission, I stay in touch with them using an automated daily email message they absolutely love. It’s all explained in the book.
What you'll take away!
MINDSET > GOALS > PEOPLE > CONTENT > PROCESS > SUCCESS
Your Networking Playbook
If you are a newbie to sales, or a veteran who wants to up your selling game, you will want to read The Referral Playbook.
After years of struggling to find the path to close the gap between face to face networking, lead generation activities, and actually generating sales, Rick Itzkowich realized that the solution to increasing sales when you want them did not yet exist. He was compelled to document his networking strategies and create The Referral Playbook.
Rick helps you take the work out of networking. You don't want to work harder, you just need an action plan to put your networking skills to best use. Rick lays it out in the pages of this book. Learn how to leverage the networking events you already attend and the referral tools at your disposal, to ramp up or slow down turning your referrals into business, without losing what you have already achieved.
Some of the things you will learn in The Referral Playbook include:
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the value in effective networking
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building relationships
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embracing technology to enhance and nurture those relationships
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keeping that personal touch.
Not only sales professionals will will benefit from the well written and down to earth information in this book. Sales training and sales coaching professionals, as well as sales managers will find the information is a valuable addition to the advice they already provide.
Entrepreneurs need this as well, since their entire business rises and falls with their networking skills and lead generation abilities.
Rick's goal is to help business people bridge the gap between the two worlds of face-to-face networking and online networking for lead generation success. If you are searching for that
next generation mindset and step-by-step guide to propel your business’ growth, take the
time to read and put into practice the game plan in The Referral Playbook,
and you will be in control of your profits like never before.
Only available on Amazon.
130-page Paper Back $19.97
With the purchase of the paper back get the eBook version for just $2.99.
eBook $9.99
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100% of the proceeds from all book sales go to the Alzheimer's Foundation of America in honor of Rick's father Moises Itzkowich.
ABOUT RICK ITZKOWICH
Author, Rick Itzkowich (It’s-ko-witch) is a Vistage Chair, CEO of a multi-million dollar manufacturing firm, and founder of 501 Connections, Inc., a San Diego-based business, networking, and referrals coaching company. He is a genuine people connector. He helps people bridge the gap between the two worlds of face-to-face and online networking.
As an official member of the prestigious Forbes Coaches Council, Rick coaches, writes and creates turnkey products that meet today’s demand for tools to increase profits through referrals. His products QuoteActions, Link Power Now and Rock-IT! Referrals have generated millions of dollars in revenue for businesses worldwide.
Rick is a sought-after speaker and author. His book The Referral Playbook: How to Increase Sales with Proven Networking Strategies is on Amazon. He presents to a diverse group of sales, networking and professional organizations, and is a regular SCORE® speaker. Internationally his YIKES! LinkedIn Workshop earned the Best Speaker Award in Dubai.
Rick's entertaining and lively presentations show business people how to turn warm leads into hot sales!
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Still not sure why you should buy it?
If you find yourself just exchanging business cards at networking events and not following up, this book is for you.
If you are someone who doesn't like crowds of people or are shy, you'll find ways to use one-to-one strategies for success.
Yes, this book provides millennials with ways to incorporate their love of technology with face-to-face engagements.
If you find yourself just exchanging business cards at networking events and not following up, this book is for you.
Contact Rick
Join Rick's mailing list! Feel free to contact Rick regarding your comments on the book. Questions? Ideas for his follow up book. Podcast, radio, media interviews. Live presentations for your business or trade conference. And more.